In your initial consultation we will review your existing marketing and analyse how your site is performing. Based on that initial analysis we will identify the most cost-effective tools to meet your business objectives. Whether your business is based in Brighton, Sussex, or further afield, our digital marketing expertise knows no bounds.
Before anything else we need to understand your overall business objectives
We will undertake a thorough audit of all of your activities to date and assess their success
Having identified what has worked best for you, we can then plan your digital marketing
Generating traffic through your website is an end-to-end endeavour. All channels needs to work in harmony as part of the overall process and that is why, as part of any digital marketing service plan, we will audit your website to ensure it is fit for purpose.
We will audit your site and implement improvements to ensure you get the best from your traffic.
Successful marketing is based on accurate analysis and we will put the proper metrics and tracking in place.
The quickest way to generate immediate results is through targeted pay-per-click advertising.
Once your site is working effectively and your website is generating traffic, we look at cost-effective ways to grow your audience as part of the digital marketing services that we offer.
Social media offers the opportunity to build your audience through passive marketing.
Target customers who have already visited your site with relevant ads across the Google Display Network.
By buying the right email databases, you can target the inboxes of thousands of potential customers.
Ultimately your goal is to build an online presence that communicates effectively by building brand visibility and loyalty. This takes time, but the traffic this activity generates is the most reliable and valuable.
Our years of combined SEO experience can develop your visibility in ‘organic’ search rankings.
Building up your own high quality email database allows you to directly engage your audience.
‘Show, don’t tell’ is a great maxim for engaging marketing, and video does this better than anything.
Having established a successful online marketing channel, it’s crucial that you maintain it and ensure that it continues to tell your story engagingly. The best way to do this is to continually monitor performance, make relevant updates, and explore new ways of telling your story. At Madison Solutions, we will take care of your on-going digital marketing needs.
Our team of experts will monitor the data and optimise every stage of your online channel.
Never worry about technical issues or updates, we have got you covered.
Because we are always looking for ways to do things better, it means you do not have to!