Google remarketing lets you show ads to people who have visited your website before. When people leave your website without buying anything, for example, remarketing helps you reconnect with them by showing relevant ads as they browse the web, or as they search on Google.
With remarketing, you can reach customers who have shown an interest in your product or service by visiting your site, and show them relevant ads across the Google Display Network. It’s a powerful way to match the right people with the right message.
- Reach the majority of the users on your remarketing lists with the vast scale of our network. Reach them multiple times in a month, week or even in a single day.
- Easily create custom list combinations to reach exactly the right customer.
- Combine with contextual targeting, frequency capping and other proprietary technology to target with the utmost precision.
Plus, you get the same pricing flexibility as all Display Network campaigns – you select the maximum amount you’ll pay for clicks, conversions or impressions.