A new Madison survey has highlighted a worrying decline in marketing investment, whilst businesses who have maintained or increased marketing are reaping the benefits.
The purpose of a targeted PPC (Google search and display advertising) campaign is to show your website to more potential customers (impressions) and bring them on to your site (Click through rate).
Having continuous fresh content on your website is a great way of generating traffic, increasing your presence online and even producing a channel of communication with your customers.
So you have your nice new website set live and your products or services are there for all to see.
Social media can be considered a cornerstone of the internet; becoming the most popular form of visit website - yes, even over those websites.
“When can I expect to see results?”
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